Hey there,
Welcome to Simply Digital—our refreshed and friendly newsletter that keeps you updated on all the latest digital trends.
You might be wondering about the new name. I am excited to share that we’re rebranding as part of our upcoming membership launch, where you'll have the chance to join our exclusive community called 'Insiders'.
As an Insider, you'll enjoy special access to all our content, collaboration opportunities, and more. We can’t wait to share all the details with you later this week.
Stay tuned, and thank you for being a part of our journey!
🤳 Social Media News & Updates
Looking to boost your Instagram reach? Adam Mosseri, Head of Instagram, has some friendly advice:
“If you’re trying to optimize for reach, the metrics you should pay the most attention to are average watch time (for Reels), like rate (likes per people reached) and send rate (sends per people reached). Look for patterns in your insights so you can focus on what works and move away from what doesn’t while staying true to yourself.”
Not exactly revolutionary, but it’s a solid reminder to check your analytics and double down on what resonates with your audience.
đź’¨ Quickies
- Desktop Insights: Instagram now offers a new dashboard for desktop users to explore insights and manage ads.
