Why Your 2026 Kajabi Strategy Should Start Now

January 1st, 2026 will feel like today. You know this, right?

Everyone acts like the new year is some magical reset. New year, new you, new business strategy.

But nothing actually changes overnight.

The Kajabi site you have on December 31st, 2025 will be the same one you have on January 1st, 2026. The same problems. The same opportunities. The same work.

So why are we talking about 2026 strategy now?

Because the changes you make today determine what 2026 looks like.

If you're going to rebuild your Kajabi site, start now.

Not in January. Now. Because a proper rebuild takes longer than you think. Planning, design, content migration, testing—we're talking weeks, not days.

Start in December, launch in January. Don't wait until January to start planning for March.

If you're going to improve your funnel, start now.

Every day you wait is another day of leaks. Another day of lost customers. Another day of leaving money on the table.

You don't get those days back. The perfect time to fix your funnel was six months ago. The second best time is today.

If you're going to add a new offer, start now.

Not the launch. The thinking. What are you actually selling? Who's it for? Why should they care?

You can't answer these questions in a week. You need time to think. Time to test ideas. Time to get it right.

The difference between a 2026 strategy and a December 2025 action plan is just semantics. One sounds visionary. The other gets things done.

Here's what I know after a decade of building Kajabi sites: The people who succeed in any given year are the ones who started working six months earlier.

The people scrambling in January are the ones who spent December planning. The people crushing it in January are the ones who spent December building.

So what should you actually do right now?

Audit what you have. Look at your Kajabi site honestly. What's working? What's not? Where are people dropping off?

Pick one thing to fix. Not ten things. One. The one thing that, if you fixed it, would make the biggest difference.

Fix it before January. Get it done. Tested. Working. So January 1st isn't a starting line. It's a continuation.

Everyone else will be making resolutions. You'll be making sales.

That's the difference between planning for 2026 and actually preparing for it.

The year doesn't start when the calendar says it does. It starts when you decide to start.

Might as well be today.