Stop Hoping for Holiday Sales — Start Planning Them

It’s November in two minutes. The tinsel, the lights, the sales emails — they’re coming whether you’re ready or not. And if you’re like a lot of small businesses, you’ll enter this season hoping. Hoping for traffic. Hoping for clicks. Hoping for sales.

Hope is nice. But it’s not a strategy.

The holiday season is not a “we’ll see what happens” kind of moment. It’s a make-or-break moment. You need a plan.

Here’s how to start:

1. Pick a number. How many sales? How much revenue? By what date? If you don’t pick a number, you’ll drift.

2. Audit your digital presence. Website, social media, email list: are they festive-ready? Do they feel alive?

3. Build one solid offer. Don’t launch 47 campaigns. Pick one clear, compelling, time-limited offer.

That’s exactly what our Christmas 2025 Digital Marketing Course  is built for — helping you go from “we hope” to “we planned.” You’ll learn how to prep your site, create offers, and map your festive campaign from start to finish.

If you’d rather make this your best Q4 ever, start planning now — not on December 10th.