Paid Ads for Christmas: Don’t Throw Money, Make Money
Oct 29, 2025
Most businesses treat paid ads like a lottery ticket. “Boost a post, hope for the best.”
That’s not marketing — that’s wishful thinking.
If you’re paying for attention, make sure you’re buying results, not just impressions.
Three principles to run smarter ads this season:
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Set your ROI goal first. “We’ll spend £500 to make £3,000.” Without a target, success is vague.
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Retarget visitors. They already showed interest — remind them to finish what they started.
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Start early. Test ads in early November. By December, you’ll know what converts.
Module 4 of Triovia’s Christmas 2025 Digital Marketing Course covers this in depth — setting up campaigns that convert, not just consume budget.
Holiday ads don’t have to drain your wallet. When done right, they multiply it.
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